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Sector: Agriculture, SaaS
My role: UX/UI Designer
Many Romanian farmers face a significant problem: they don't have a reliable marketplace to sell their agricultural products. This affects both large and small-scale suppliers.
Without a centralized platform to connect with buyers, farmers often struggle to reach customers effectively. This situation impacts their income and the overall agricultural sector, as it limits opportunities for growth and economic development.
Design an intuitive, user-friendly digital marketplace platform tailored to the needs and constraints of Romanian agricultural market.
Ensure the platform facilitates easy product listings, reliable communication between suppliers and buyers, and transparent transaction processes, ultimately empowering these suppliers to access broader markets and improve their livelihoods.